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Al Frugoni Asado All Purpose Rub

$17.99

Argentine Tradition, Universal Application.

Asado All Purpose can be used as a dry rub or as a delicious brine. In Argentina, it is called Salmuera — a traditional seasoning blend that's been fueling legendary asados (Argentine BBQs) for generations. This seasoning can be used on beef, pork, poultry, fish, wild game and any vegetable, making it one of the most versatile products in your spice arsenal.

What makes it authentic:

In Argentina, asado isn't just grilling — it's a cultural institution, a social gathering, and an art form all rolled into one. Salmuera is the backbone of that tradition, a simple yet perfectly balanced blend that lets the quality of the meat shine through while adding just enough flavor to make everything better. This is minimalist seasoning at its finest: salt, spices, and garlic working in harmony.

Two ways to use it:

As a dry rub: Simply season your protein generously before grilling, roasting, or smoking. The salt draws out moisture initially, then pulls it back in along with the garlic and spice flavors, creating a beautifully seasoned crust.

As a brine (Salmuera): Mix one tablespoon of Asado All Purpose to every 1/2 cup (4oz) of warm water to create a traditional Argentine brine. Brush this mixture on meats throughout the grilling process for continuous flavor and moisture. This is how the pros keep their asados juicy and flavorful from start to finish.

Perfect for:

  • Beef: Steaks, brisket, ribs — this is what it was made for
  • Pork: Chops, shoulder, ribs, and tenderloin
  • Poultry: Whole chickens, thighs, wings, and turkey
  • Fish: Grilled salmon, mahi-mahi, or any firm fish
  • Wild game: Venison, elk, duck — strong enough to stand up to gamey flavors
  • Vegetables: Grilled peppers, onions, zucchini, and eggplant

Why it's better for you:

  • Low Sodium: Lets you control salt levels without sacrificing flavor
  • Keto-friendly: Zero carbs, zero sugar
  • No Sugar: Clean, savory flavor without sweetness
  • Simple ingredients: Just salt, spices, and garlic — nothing you can't pronounce

Ingredients: Salt, Spices, Garlic

Whether you're grilling like a gaucho or just want simple, authentic seasoning for your next cookout, Asado All Purpose brings Argentine BBQ tradition to your backyard.